Hi, I’m Jade. I learned to code on MySpace, I’ve got a cowboy boot for every mood, and there’s always a song playing in my head. Somewhere between Barbie and Goth is where you’ll find me – and somewhere between “OMG that’s ace” and “let’s get this sorted” is how I talk to my clients.
Most businesses don’t have a visibility problem. They have a clarity problem. You don’t need more noise, more followers, or another five-year content plan gathering dust in a Google Doc. You need someone to sit you down, ask the annoying questions, and turn “I don’t know how to explain what I do” into a brand that says it for you.
I’m a strategic brand designer and website creator for women in business who are ace at what they do and sick of sounding like everyone else doing it. I build brands, websites and social strategies that are as sharp on strategy as they are spicy on personality – because clarity without character is just… beige.
Sick of blending in? Here’s what I bring to the table:
→ Brand strategy and identity design that actually sounds like you
→ Website design and development that converts, not just looks pretty
→ Social media strategy and content that stops the scroll
→ Copy and messaging with SEO built in, not bolted on
→ The kind of straight-talking, no-fluff feedback your mates are too polite to give you
Fun Fact: I run Flock of NerdBirds, a members’ community for business owners who want monthly content, templates and strategy without the guesswork – think of it as backstage access to everything I know. Come and say hey.
Jx
My branding journey started properly in 2010, when I joined the family business and spent almost a decade learning web design, graphic design, branding, social media and print management from the ground up, long before “personal branding” was even a phrase anyone used. In 2019, I took everything I’d learned and launched on my own. In 2026, I went one step further and rebuilt the whole business around ME, not just a logo, proving that a brand can (and should) evolve as much as the person behind it does.
At home, I’m a self-confessed professional overthinker, an absolute book nerd, and , and guitarist – someone who still has a song playing in her head at all times, usually something that would’ve been on my MySpace profile back in 2006! I live with my partner Ian, and he’s helped me turn “does this actually make sense to anyone outside our brains” into a full-time job.
Branding isn’t something I switch off. I can’t walk past a badly designed sign, a confusing menu, or a website with seventeen different fonts without mentally rewriting it.
That’s the thing about clarity. Once you start chasing it professionally, you can’t stop chasing it everywhere else too!
